http://www.leftmarketing.com WELCOME Internet marketing... It comprises many formats all geared to meeting a company's online business goals. LEFT Marketing can provide resources and expertise to meet the objectives in the areas ... WELCOME Internet marketing... It comprises many formats all geared to meeting a company's online business goals. LEFT Marketing can provide resources and expertise to meet the objectives in the areas of internet marketing, database marketing, affiliate programs, and search marketing. LEFT can provide expertise in a variety of areas from large to small. For our mid- to large-size customers, some of our services include: Electronic Direct Marketing (eDM) for major internet corporations with individual campaign communications of up to 20 million emails per mail cast Coordinating and managing mail campaigns utilizing vendors such as DoubleClick for mail casting, and including services like test and refine prior to distribution Working with both in-house or outside creative services to design eDM material Pay Per Click advertising as a stand alone or to tie in with other eDM programs Establishing and managing affiliate programs designed to generate sales and subscriptions Creating and managing Customer Retention programs For our small to mid size customers our services include: Creating electronic communications to keep your customers informed and coming back to your website Helping you build your web presence Generating additional sales, subscribers, leads, or awareness Expanding and fine tuning your current online marketing programs by utilizing and growing your customer database Investigating search and affiliate marketing programs Getting new ideas on the latest approaches to online marketing We invite you to check out this website to learn more about who we are and what we can do to help you out. And always feel free to CONTACT us for more information. http://www.leftmarketing.com/contact.htm CONTACT FORM If you have any questions regarding our services, you can contact us by phone or by filling out this form and we'll get back to you as soon as possible. We hope to hear from you ... CONTACT FORM If you have any questions regarding our services, you can contact us by phone or by filling out this form and we'll get back to you as soon as possible. We hope to hear from you soon.NamePhoneE-MailFound Us Where?Please Select One ---->AllthewebAltaVistaAmerica OnlineAOLFindAsk JeevesExciteGoogleGoGotoHotbotInfoseekLycosMSNNorthern LightsSnapWeb CrawlerYahooBanner AdFriendWebsiteNews GroupMagazine/NewspaperRadioOtherComments/Questions: We are located in Burbank, California, and provide expertise locally and nationwide. http://www.leftmarketing.com/about.htm ABOUT US LEFT Marketing is a group of professionals with several years of marketing experience. This knowledge comes from both online and off-line work, in retail, technology, and internet companies ... ABOUT US LEFT Marketing is a group of professionals with several years of marketing experience. This knowledge comes from both online and off-line work, in retail, technology, and internet companies. Working with all types of companies - from the smallest internet organizations to the largest internet players - has provided a well-rounded set of tools that can be used to meet the client's online business marketing objectives. And as important as the experience of the LEFT Marketing team is, the network of individuals and agencies that can be utilized is just as valuable. LEFT Marketing can provide expertise from: Copywriters Designers Producers Web site developers Web site hosting professionals Streaming video Database management professionals Full service creative agencies Market research agencies Affiliate marketing consolidators Each of these resources in the LEFT Marketing network has several years of experience in their respective fields -- allowing clients to benefit from this knowledge, and to achieve immediate results. Let us know if you would like to find qualified resources in any of these areas by using out CONTACT page.Tom Leonard Resume http://www.leftmarketing.com/clients.htm CLIENTS Our services have been a part of successful marketing efforts by several companies. Our clients have included some of the largest players in the online world, as well as small companies ... CLIENTS Our services have been a part of successful marketing efforts by several companies. Our clients have included some of the largest players in the online world, as well as small companies starting out. We have worked with these companies: AIM (AOL© Instant Messenger™)NetscapeWorld Book Store OnlineCompuServeYahoo PersonalsNetflixDeVry University21st Century Insurance For examples of our email direct marketing projects, check out our GALLERY. http://www.leftmarketing.com/community.htm RESOURCES These resources can help you reach your marketing objectives. We highly recommend each of the following:CREATIVE AGENCIESHaley Miranda Real Branding AFFILIATE PROGRAM PROVIDERSCommission ... RESOURCES These resources can help you reach your marketing objectives. We highly recommend each of the following:CREATIVE AGENCIESHaley Miranda Real Branding AFFILIATE PROGRAM PROVIDERSCommission JunctionLinkshare PerformicsMAILCASTINGDoubleClickGOT Marketing (Campaigner)WEB HOSTINGYahoo Small BusinessSTREAMING VIDEOLucidStreamLEFT MARKETING AFFILIATE SITESSpotmeet - Online DatingSatelliteRadioUSA - Satellite RadioDVD-Rent-Online - Online DVD Rental ProgramsSEARCH ENGINE PPC PROGRAMSGoogle AdWordsOvertureFindWhat CONTACT us for information about any of these resources. Any Title Text URL Links AnyPhrase AnyArtsBusinessComputersGamesHealthHomeKidsNewsRecreationReferenceRegionalScienceShoppingSocietySportsWorldAdult AnyAllTitleExactBooleanlinks AnyAllDefaultExactName http://www.leftmarketing.com/services.htm SERVICES LEFT Marketing provides services in all areas of marketing online. Our experience and contacts in the industry allow us to provide effective and immediate expertise in:eDM MarketingInternet ... SERVICES LEFT Marketing provides services in all areas of marketing online. Our experience and contacts in the industry allow us to provide effective and immediate expertise in:eDM MarketingInternet Database MarketingAffiliate MarketingSearch MarketingFilm Project Marketing Click on any of the links above for more detailed information. You can see some of work for current and past clients in the GALLERY section. Current and past projects of LEFT Marketing include: Creating a trigger-based direct marketing program used to establish new user patterns of behavior, resulting in measurably higher user retention rates. Developing strategic marketing plans designed to use existing client database information in a way to generate significant and measurable revenue streams by introducing a new product features to the user base. Implementing a database direct marketing program designed to introduce a new software version, resulting in record levels of pre-release orders. Constructing a direct mail campaign with a high level of personalization, resulting in a response improvement of over 300% when compared to a generic message. Creating an affiliate marketing program using keyword purchasing, generating significant gross revenue on an annual basis. Designed and launched a web site for the upcoming documentary "My Father's People" Many other projects, both large and small, have been created, tested, and implemented. References can be provided on request. http://www.leftmarketing.com/services-edm-marketing.htm eDM MARKETING eDM marketing is the technique of using customer-provided email addresses to distribute marketing campaigns. These campaigns may take the form of: Email distribution of a single email ... eDM MARKETING eDM marketing is the technique of using customer-provided email addresses to distribute marketing campaigns. These campaigns may take the form of: Email distribution of a single email to an entire audience file, or Trigger-based emails which are automatically generated based on customer activity Privacy concerns must be addressed so that users feel secure when providing their personal information and that the information collected is used only for appropriate marketing activities. Based on the marketing objectives, the message included in each email can include one or more of the following: Offers of existing products or services An announcement of a new product or service Reminders designed to generate customer use of existing products or services, increasing customer retention Education or information based messages, such as newsletters Customer service and operational emails The audience used in eDM Marketing can be from an in-house list or from a reputable outside source. Testing with eDM is extremely important, as learning which creative, message, offer, and timing works the best, a significant response can be achieved. Leveraging our experience, LEFT, Inc. can help you create the best eDM strategy. Check out the GALLERY for samples of our past eDM work. http://www.leftmarketing.com/services-database-marketing.htm INTERNET DATABASE MARKETING Database marketing is using the information you know about your customers to develop an intelligent and sophisticated marketing program. A trigger-based program can be ... INTERNET DATABASE MARKETING Database marketing is using the information you know about your customers to develop an intelligent and sophisticated marketing program. A trigger-based program can be used to present your most valuable offers at the time a user is most interested in hearing from you. The data you have collected from your customers includes information they have provided, such as name, address, and telephone number used when processing a shipment or an email address provided for your newsletter. You also know about your customers based on their web activity, as in when the last time they visited your web site. All of this information can be used to present the right offer, at the right time, in the right format to each user. Using this marketing approach, both the marketer and the customer win. LEFT Marketing can help you put your data to use by: Creating a marketing plan designed to utilize the information you maintain on your customer base. Identifying the best means of data collection. Using data to establish a dialog between you and your current and potential customers. Identifying triggers which will be the basis for presenting offers to your users in an intelligent format. Addressing privacy concerns so that users feel secure when providing their personal information. Creating a successful testing program which can be used to demonstrate the value of your current database. Maximizing the benefits of a database marketing program by providing expertise on database management and reporting techniques. Developing a trigger-based CRM program which will encourage your customers to use more of your products and services, leading to higher customer retention. The internet is unlike any other medium when it comes to utilizing the value of customer data. The response can be immediate and powerful. You can see some of our work on CRM programs in the GALLERY section. http://www.leftmarketing.com/services-affiliate-marketing.htm AFFILIATE MARKETING Affiliate marketing has grown into a significant segment of online marketing. From one-product online startups to the largest internet players, establishing affiliate networks can ... AFFILIATE MARKETING Affiliate marketing has grown into a significant segment of online marketing. From one-product online startups to the largest internet players, establishing affiliate networks can be a important tool in meeting marketing goals. For an ADVERTISER, affiliate marketing can be a cost effective means of generating program signups, online sales, or as a valuable lead generator. The key to an effective affiliate program is to bring in incremental customers which are not being reached by marketing programs currently in place. At LEFT Marketing, we can help advertisers: Establish a cost-effective affiliate marketing program which produces sales, subscriptions, or leads. Select the best affiliate management program. Generate the highest number of affiliate partners. Identify superior performing affiliates and work with them individually to produce higher results. Create testing programs to maximize the ROI on the investment in affiliate marketing plans. Tailor affiliate programs for their site traffic, email, and search affiliate partners. Establish a sophisticated affiliate program in which affiliates are not competing for keywords in search marketing. Institute a regular reporting system necessary to manage an established affiliate network. For an AFFILIATE, these programs can generate revenue from on-site traffic, email, and through search marketing. At LEFT Marketing, we can help advertisers: Identify and implement affiliate marketing techniques and programs to monetize current site traffic. Create strategies to increase traffic in order to create an even higher level of affiliate marketing income. Use affiliate marketing to generate income from both lead generation as well as affiliate sales. Create email campaigns to existing customer lists aimed at generating affiliate revenue. Discover the best opportunities currently available for using existing traffic, and provide information on new opportunities as they become available. Set up an effective reporting system designed to monitor all aspects of affiliate marketing relationships. Affiliate marketing provides the advertisers a means of meeting marketing objectives and affiliates with the rewards of additional revenue. This opportunity should not be missed. http://www.leftmarketing.com/services-search-marketing.htm SEARCH MARKETING Search marketing continues to increase in taking a greater share of online marketing dollars. As shown by the tremendous growth in Google and Yahoo, search is powerful as it can ... SEARCH MARKETING Search marketing continues to increase in taking a greater share of online marketing dollars. As shown by the tremendous growth in Google and Yahoo, search is powerful as it can display an advertisement at the time a user is interested in finding out more information. Search marketing can take different formats, natural search, PPC (pay-per-click), and natural search. LEFT Marketing can help you: Create an effective search marketing strategy designed to use any and all search marketing techniques appropriate for your product or service. Understand the growing industry of search marketing, with up-do-date changes. Determine what your competitors are doing to utilize search in their marketing program. Select a list of keywords that will be effective in getting your product in front of the right audience. Manage a search marketing program, including trafficking and reporting. Develop a comprehensive testing program to maximize the ROI of your investment in search marketing. Optimize your site to increase your placement on natural search. Combining efforts in search and affiliate marketing will allow you to reach many more potential customers than just using online advertising. As more companies - both large and small - start to include search in their marketing plans, the costs have begun to rise. The sooner you are able to start, the better. http://www.leftmarketing.com/gallery1.htm GALLERY 1 CLIENT: Mobile AIM (AOL© Instant Messenger™) PROJECT: 6-Issue CRM Program CREATIVE: CLASSROOM CREATIVE AGENCY: Haley Miranda Group LEFT Marketing created a CRM program for Mobile AIM, ... GALLERY 1 CLIENT: Mobile AIM (AOL© Instant Messenger™) PROJECT: 6-Issue CRM Program CREATIVE: CLASSROOM CREATIVE AGENCY: Haley Miranda Group LEFT Marketing created a CRM program for Mobile AIM, designed to generate increased customer use of the product. The program consisted of a series of 6 emails to new users. We tested three creative approaches: Running Man, Retro, and Classroom. Here are the Classroom emails we distributed: Email #1 Welcome to Mobile AIM Email #2 T9 Typing Email #3 The Best of Mobile AIM Email #4 Mobile Fun Email #5 IM Lingo Email #6 Fine Tuning http://www.leftmarketing.com/gallery2.htm GALLERY 2 CLIENT: Mobile AIM (AOL© Instant Messenger™) PROJECT: 6-Issue CRM Program CREATIVE: CLASSROOM CREATIVE AGENCY: Haley Miranda Group LEFT Marketing created a CRM program for Mobile AIM, ... GALLERY 2 CLIENT: Mobile AIM (AOL© Instant Messenger™) PROJECT: 6-Issue CRM Program CREATIVE: CLASSROOM CREATIVE AGENCY: Haley Miranda Group LEFT Marketing created a CRM program for Mobile AIM, designed to generate increased customer use of the product. The program consisted of a series of 6 emails to new users. We tested three creative approaches: Running Man, Retro, and Classroom. Here are the Retro emails we distributed: Email #1 Welcome to Mobile AIM Email #2 T9 Typing Email #3 The Best of Mobile AIM Email #4 Mobile Fun Email #5 IM Lingo Email #6 Fine Tuning http://www.leftmarketing.com/gallery3.htm GALLERY 3 CLIENT: Mobile AIM (AOL© Instant Messenger™) PROJECT: 6-Issue CRM Program CREATIVE: RUNNING MAN CREATIVE AGENCY: Dircks Associates LEFT Marketing created a CRM program for Mobile AIM, ... GALLERY 3 CLIENT: Mobile AIM (AOL© Instant Messenger™) PROJECT: 6-Issue CRM Program CREATIVE: RUNNING MAN CREATIVE AGENCY: Dircks Associates LEFT Marketing created a CRM program for Mobile AIM, designed to generate increased customer use of the product. The program consisted of a series of 6 emails to new users. We tested three creative approaches: Running Man, Retro, and Classroom. Here are the Running Man emails we distributed: Email #1 Welcome to Mobile AIM Email #2 T9 Typing Email #3 The Best of Mobile AIM Email #4 Mobile Fun Email #5 IM Lingo Email #6 Fine Tuning http://www.leftmarketing.com/gallery4.htm GALLERY 4 CLIENT: Love.com PROJECT: 5-Wave Program Launch CREATIVE AGENCY: Real Branding LEFT Marketing created the strategy for a series of email promotions used in the launch of Love.com, the ... GALLERY 4 CLIENT: Love.com PROJECT: 5-Wave Program Launch CREATIVE AGENCY: Real Branding LEFT Marketing created the strategy for a series of email promotions used in the launch of Love.com, the online personals service of AOL© Instant Messenger™. This series was designed to generate awareness and program signups. We tested various creative concepts and they are shown below: Round 1 "Fun" Round 1 "Romantic" Round 2 Male Audience Round 2 Female Audience Round 2 Gender Neutral Audience Round 3 Short Copy Round 3 Long Copy Round 4 Charter Membership Round 5 Last Chance Offer http://www.leftmarketing.com/gallery5.htm GALLERY 5 CLIENT: Mobile AIM (AOL© Instant Messenger™) PROJECT: Signup Campaign CREATIVE 1 AGENCY: Dircks Associates CREATIVE 2 and 3 AGENCY: Haley Miranda Group LEFT Marketing created an email ... GALLERY 5 CLIENT: Mobile AIM (AOL© Instant Messenger™) PROJECT: Signup Campaign CREATIVE 1 AGENCY: Dircks Associates CREATIVE 2 and 3 AGENCY: Haley Miranda Group LEFT Marketing created an email direct marketing campaign to generate program awareness and signups. Various creatives were used for testing and roll-out: Email #1 Email #2 Email #3 http://www.leftmarketing.com/gallery6.htm GALLERY 6 CLIENT: CompuServe PROJECT: Signup Campaign LEFT Marketing created an email direct marketing campaign to generate program awareness and signups. Various creatives were used for testing and ... GALLERY 6 CLIENT: CompuServe PROJECT: Signup Campaign LEFT Marketing created an email direct marketing campaign to generate program awareness and signups. Various creatives were used for testing and roll-out: Email #1 Email #2 Email #3 Email #4 http://www.leftmarketing.com/gallery7.htm GALLERY 7 CLIENT: World Book Store Online PROJECT: Holiday Promotion LEFT Marketing created a series of emails designed to generate sales from an internal list. These emails were distributed: Email ... GALLERY 7 CLIENT: World Book Store Online PROJECT: Holiday Promotion LEFT Marketing created a series of emails designed to generate sales from an internal list. These emails were distributed: Email #1 Email #2 Email #3 http://www.leftmarketing.com/gallery8.htm GALLERY 8 CLIENT: Netscape PROJECT: 7.1 Browser Launch LEFT Marketing created an email campaign to an internal database announcing the launch of Netscape 7.1. These emails were distributed: Email #1 ... GALLERY 8 CLIENT: Netscape PROJECT: 7.1 Browser Launch LEFT Marketing created an email campaign to an internal database announcing the launch of Netscape 7.1. These emails were distributed: Email #1 Email #2 http://www.leftmarketing.com/quotes.htm CUSTOM QUOTE FORM If you have a particular project in mind and would like information on the estimated cost, you can provide the details below, and we will get back to you as soon as possible. Be as ... CUSTOM QUOTE FORM If you have a particular project in mind and would like information on the estimated cost, you can provide the details below, and we will get back to you as soon as possible. Be as brief or as detailed as you would like. We will put some thought into our best approach and contact you for additional information, if needed. Most of our projects start out as identifying a particular goal and then we work to design a marketing program to meet the program objectives. Give us a try. Name: Company: Phone: Fax: E-Mail: Address: City: State/Zip: Type of Project: Internet Marketing Database Marketing Affiliate Marketing Search Marketing Time Frame: I need it done ASAP 2-3 months ahead 4+ months ahead Want more ideas Internet Marketing Experience: Just getting started Some experience Expert Description of requested item/project: Optional Description or Comments Field: http://www.leftmarketing.com/news.htm COMPANY STRENGTHSSee the big picture... ...and help the client do the same as well as identify sources and uses of the client's existing and potential user data.Develop trigger-based programs... ... COMPANY STRENGTHSSee the big picture... ...and help the client do the same as well as identify sources and uses of the client's existing and potential user data.Develop trigger-based programs... ... where an action by a user triggers an appropriate marketing action and utilize an outstanding network of other professional resources that can be brought into the picture.Identify the particular strengths... ... of internet marketing which can be used to meet client objectives, and help clients monetize existing traffic and to generate new sources of profitable income.Provide the right level of expertise... ... from evaluating and improve existing marketing programs to developing entirely new programs all the way from strategic conception through implementation, as well as devise sophisticated testing programs - the heart of any successful database marketing program. http://www.leftmarketing.com/services-film-project-marketing.htm FILM PROJECT MARKETING At LEFT Marketing we have recently started developing web sites for film projects. Our first site is for the documentary 'My Father's People' and can be seen at ... FILM PROJECT MARKETING At LEFT Marketing we have recently started developing web sites for film projects. Our first site is for the documentary 'My Father's People' and can be seen at www.myfatherspeople.com. We also developed the web site for the production company for this project: Big Al Productions at www.bigalprod.com. We have the ability to create, design, and launch websites with the goal of gaining attention for film projects - at the early stage of production as well as for a completed film. A professional website can: Provide information on an existing or upcoming film project for the industry audience, highlighting the production company, cast, crew, and other specific unique features useful in getting the attention of other industry partners. Promote the film to the final audience. Present a video trailer in an easily accessible format, with instant, high quality streaming that makes a professional impression. Be used to collect email addresses to be used for future marketing. Allow interaction with visitors to gain valuable data from visitors. Provide a way to sell copies of your film online. LEFT Marketing can provide expertise on all phases of establishing a web presence for your film project - from web hosting, copy writing, press, and promotion. A web site can be developed for a wide range of budgets - from a basic HTML format to a more sophisticated flash site that can make a great impression to any audience. Contact us if you would like more information and get some ideas on how to promote your film.